Singapore Swimming Association
03/13/2022 at 16:00

Amanda Lim is Liberty Insurance's First Friend of Liberty

SINGAPORE, 14 MARCH 2022 – The Singapore Swimming Association (SSA) and their General Insurance Partner, Liberty Insurance, today announced national swimmer and multiple SEA Games gold medalist, Amanda Lim, as the insurance company’s first Friend of Liberty, their ambassadorship program which supports and nurtures young talented Singaporean individuals across all fields.

Amanda, who currently holds the title of Southeast Asia’s fastest woman, having won the 50m Freestyle event six times in a row at the SEA Games, said, “I feel very honored and excited to be part of this inaugural campaign. I would like to thank Liberty Insurance for the recognition for my efforts in and out of the pool.”

The national swimmer recently started the Athletic Inc (AI) Academy, which aims to empower athletes from all walks of life and help them through their sporting journey.

“At AI Academy, we currently focus on 2 major pillars where we give all things swimming specific talks to all swim clubs in Singapore, and we also work with Corporate companies with “The Athlete Way Learning Programme”.

This programme consists of a practical framework and approach that anyone can apply in their daily lives to attain career or personal success. Both pillars cover a key range of topics from mental, emotional, and physical health, nutrition and rest, energy management and building a support network. 

Having been in the competitive swimming scene for more than a decade, I thought I should put my experiences and knowledge to good use, and this is also my way of giving back to the community, trying to groom the next generation for Singapore.”

Outside of the competitive arena, it is exciting times as well for the 29-year-old, who is set to become a first-time homeowner after recently purchasing her own place.

She said, “My newest and most exciting project is that I am now a newly minted homeowner. I have been busy getting the house ready with some mini renovations. I have been asked many times how it feels to be a homeowner and my answer is always the same – it is exciting but scary at the same time.”

Thanks to her partnership with Liberty Insurance, Amanda will have her home fully protected with Liberty Insurance’s home insurance protection plan, Liberty HomeCare.

“Moving into adulthood is a totally new phase with a lot more added responsibilities, and I am glad that I have the support of Liberty Insurance. My home needs to feel secure and protected, and that is when Liberty Insurance offered me a home insurance protection plan. With their Liberty HomeCare, I am covered through various classes of insurance under one policy. The plan not only covers damages to the house, but also covers contents of the home, personal and family liability and even offers a 24-hour emergency home assistance in case there is a need for emergency repairs”, added Amanda.

“Through our strong partnership with the Singapore Swimming Association, we identified Amanda, who is both outstanding at her sport and generous with her time, to be selected as our first Friend of Liberty. Her accomplishments in the sport, having claimed the title of fastest woman in South-east Asia six times, her dedication to giving back to the community and helping other athletes to pursue and achieve their dreams by setting up her own academy, is something that we are proud to be associated with. She is an inspiration to young athletes and girls who aspire to be their best selves”, said Kaiwan Moradian, President, Asia Market and Chief Executive Officer of Liberty Insurance Singapore.

Amanda will be in action at the Liberty Insurance 52nd SNAG Major Games Qualifier starting on Tuesday, 15 March till Sunday, 20 March. Catch the livestreaming of the event on

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August 2022
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